Trew Gear

Overview

Known for their brightly colored outdoor gear, TREW delivers it to their radical customers with a thumbs up and a smile.

Services Provides

  • Custom YVerge Shopify app
  • Shopify Plus with custom theme
  • Automated Drip workflows

"Working with Y-Verge, we got tons of insight, fast work, hard work, knowledge, precision, attention to detail, willingness to teach. I could go on and on!

It's great to work with a team that feels more like a business partner instead of a third-party service. Not only will you receive amazing professional insight and quality of work but you gain a friend and someone who believes in your business and strives to see it become even more successful."

Shay Huskey

Marketing Manager, TREW Gear® Apparel

The Challenges

Hybrid direct-to-consumer e-commerce channel and retail locations meant traffic had to be driven to both, while keeping their marketing data separate.

Impact

Y-Verge implemented Shopify as an alternative sales channel that distinguishes between retail and e-commerce data. Custom landing pages and automated email marketing took the customer conversation from introducing TREW’s rad clothes to increasing customer loyalty post-purchase.